Pfizer
Responsive Website Design.
When Pfizer wanted to redesign its Help To Quit website, careful consideration was taken with the colour palette, image selection and how these assets would adapt responsively when viewed across different devices.
The hero element of the site is a series of nine video chats with Dr. Hester Wilson, GP and Addiction Specialist, in which smokers learn the real power of nicotine addiction, the barriers to stopping smoking, and how having a quit chat with their GP is the best place to start.
Mobile pages.
Mobile pages.
Desktop, tablet and mobile suite.
Laptop pages.
Laptop pages.
Agency: LIDA Australia (M&C Saatchi).
Art Director: Patrick Khoo.
Copywriter: Jordan Davies.
Design Director: Domenic Bartolo.
Creative Director: Richard Donovan.